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A trademark provides an indication of the source or origin of goods or services, and distinguishes the goods or services from those of others. The proper use of trademarks is a major factor in branding or establishing a brand name.

When you come up with the idea for a new product, people are often skeptical when you try to explain your idea, especially if there’s money involved. What sounds like a great concept on paper can be very hard to bring into the real world.

Brilliant ideas can come out of nowhere like a bolt of lightning as you consider an unmet consumer need, or they can gradually develop as a result of years of hard work and professional expertise. Once you have the idea for an incredible product, getting a patent may seem like the most important step to take, but it’s not the ...